Readership

Distribution Summary

35,000 copies distributed

In Good Health— Buffalo’s Healthcare Newspaper has nine drivers who work under contract to distribute copies there paper to most areas in Buffalo-Niagara area. In addition, we contract two third-party distributors — The Buffalo News, and it North Start Distribution — who place that papers several times week in 60 locations, including all TOPS Friendly Markets, major hospitals, libraries, diners and other high traffic locations.

Summary of Distribution

Hand-distributed: 32,550 copies

Mailed: 2,450 copies

By Region — Percentage of Total Circulation

Erie County: 80%
Niagara County: 15%
Surrounding area: 3%

Distribution by Category — Percentage the Total Circulation

Doctors Office: 25%
Medical facilities: 13%
Senior-related facilities: 13
Grocery stores / pharmacies: 20%
Fitness clubs, YMCA, restaurant, diners: 10%
Libraries: 4%
Hospitals: 15%

By Locations

  • 40 Tops Friendly Markets – 8,000 papers distributed
  • Buffalo Downtown (including hospital corridor) – 6,350 papers
  • Buffalo Downtown East – Sloan – 2,500 papers
  • Buffalo North (includes N. Tonawanda, Tonawanda, Kenmore) – 5,500 papers
  • Amherst (includes Amherst, East Amherst, Williamsville) – 3,800 papers
  • Cheektowaga, Depew, Lancaster) – 1,700 papers
  • South (West Seneca, Lackawanna, Hamburg, Orchard Park) – 3,200 papers
  • North (Lockport, Niagara Falls) – 1,500 papers

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